Middle Donor & Stewardship Specialist

The consultancy focuses on establishing a Middle Donor Programme to strengthen donor retention, increase donor lifetime value, and create a structured pathway for donor progression. The specialist will develop frameworks, strategies, and operational tools to support sustainable programme implementation.

Responsibilities

• Develop the Middle Donor Programme Framework including objectives, success indicators, and qualification criteria.
• Conduct donor prospect research and develop donor scoring methodology.
• Develop a structured Move Management Programme covering identification, qualification, cultivation, solicitation, upgrade, and stewardship.
• Develop middle donor pipeline, fundraising forecasts, and monitoring dashboards.
• Design stewardship strategies, donor journeys, and personalized engagement touchpoints.
• Develop communication plans, calendars, and content toolkits including templates for various donor communications.
• Identify upgrade opportunities and design upgrade propositions and monitoring frameworks.
• Prepare SOPs, operational guidelines, reporting templates, and conduct knowledge transfer sessions.

Requirements

• Experience in donor prospect research and fundraising programme design.
• Ability to develop structured Moves Management frameworks and stewardship strategies.
• Experience in developing fundraising forecasts, revenue projections, and communication plans.
• Skills in designing donor upgrade strategies and operational documentation.
• Ability to conduct knowledge transfer and prepare reporting templates.

Skills

• Donor Prospect Research
• Fundraising Programme Design
• Moves Management Frameworks
• Stewardship Strategies
• Fundraising Forecasts
• Revenue Projections
• Communication Planning
• Donor Upgrade Strategies
• Operational Documentation
• Knowledge Transfer
• Reporting Template Preparation